The Base Layer

A Fresh Canvas

We’ll start with the Canvas, the foundation of your beautiful face. There are a lot of variables that go into choosing how you want your canvas to look before creating designs on it. What’s the color of your skin? Do you have any skin needs or concerns about choosing certain foundations? Below is a list of the most common foundation types and their pros and cons for certain skin types.

Before getting into foundation let’s discuss primers and why they are important for any makeup look. Makeup Primers are essentially a base for your base, they act as the security blanket for long lasting wear and smoothing out the textures underneath the face. There are primers that help minimize your pores (the holes in your face), help color correct, help prevent damage to your skin, helps prevent creasing (lines in your face), and to help brighten and electrify your eyeshadow. It’s just a very helpful step to ensure everything on your face looks at its best.

Description:

Your skin can take a lot, but be sure not to overdo it and to take care of your skin regularly to fit any foundation you want.

Best:

  • Water Based Liquid Foundation
  • Mineral

Decent:

  • Cream
  • Powder
  • Tinted Moisturizers
  • Mousse

Avoid:

  • Stick

Description:

With an oily T-zone and possibly dry cheeks, try looking for a foundation that is water based to avoid the oily parts of your skin acting up. The foundation will also help to hydrate your skin where it needs it.

Best:

  • Water Based Liquid Foundation
  • Mineral

Decent:

  • Cream
  • Powder
  • Tinted Moisturizers
  • Mousse

Avoid:

  • Stick

Description:

Your skin will thank you with foundations that are moisturizing or rich and creamy. Avoid powder foundations at all cost and mattifying foundations as they can sometimes become patchy and make your skin look even drier.

Best:

  • Oil Based Liquid Foundations
  • Cream
  • Tinted Moisturizers
  • Mousse

Decent:

  • Mineral
  • Stick

Avoid:

  • Powder

Description:

Shine isn’t your best friend with foundations, so avoid any foundations that have “Dewy” or “Luminating” on them as they will only intensify your oiliness and not help your skin.

Best:

  • Water Based Liquid Foundation
  • Oil Free Liquid Foundation
  • Powder
  • Mineral

Decent:

  • Stick
  • Mousse

Avoid:

  • Cream
  • Tinted Moisturizer

Description:

As your skin ages it can become drier and thinner. Your gorgeous smile lines will sink in more and the fat in your face will start to disappear leaving your bones more exposed. Similar to dry skin, avoid powder foundations as they will seep into your wrinkles and fine lines. Find a foundation that adds moisture to help rejuvenate your face.

Best:

  • Water Based Liquid Foundation
  • Oil Free Liquid Foundation
  • Tinted Moisturizer
  • Mousse

Decent:

  • Stick
  • Cream
  • Mineral

Avoid:

  • Powder

Lightweight and easiest for application. Liquid foundation can be buildable (how much coverage you are wanting for your skin.) This foundation comes in a variety of different options to suit your skin type.

Thick and Creamy, these foundations have heavy coverage and add more moisture to your skin. These are great for concealers and to cover common skin flaws like blemishes and scars.

These foundations come in 2 types and works best for those that don’t wear makeup on a usual basis. It gives a more natural look and can be used for a number of different tricks.

Loose: These are very easy to use and can be messy if not used properly. You can dip a brush into the powder, tap off the excess, and gently buff into your skin for a nice even coverage.

Pressed: Similar to loose powder it is just compact and can travel easy. Pressed powders come in a variety of shades and is great for touch ups.

Combo of moisturizer and foundation which helps even out skin tone and is a nice alternative to just foundation.

Providing a Matte finish to the face, cake or stick foundations are best for concealing skin flaws and blemishes. These are great for photoshoots and stage. Not the best choice for daily use, as they are heavy for your skin.

A natural product that’s safe for all skin types. It’s available as a loose powder that can be used wet or dry. Similar to normal powder foundation, dip your brush into the powder and tap off the excess, then apply to the face in a uniform manner.

A combo of liquid and cream and best applied in thin layers. A great option for those with ageing skin.

Concealer

Concealers are supposed to hide imperfections and can also be used to help elevate your look. They are usually more pigmented than foundations and have a thicker formula than liquid foundations.

Typically, people will use concealers as a way to highlight and contour their face and create shapes that will transform your face. It’s recommended that you get concealers that are 2 shades darker and lighter from your foundation. You can also use different shades of foundation to highlight and contour, it doesn’t have to be concealer. Concealer also comes in some seemingly funky shades that are actually used to Color Correct. Using the opposite color on the color wheel, you can neutralize your uneven coloring and even out your skin tone.

If you have a five-o’clock shadow happening, then apply a peach or orange concealer to the area and set it with a powder before applying foundation. Don’t forget to set everything with a powder or setting spray! This will help your makeup last all day or all night without it moving around too much.

Contouring & Highlighting

In terms of contouring and highlighting. Be smart!!! If you have fair skin with cool undertones do NOT use a warm bronzer to contour your face look for a nice taupe color! You can use creams, bronzers, eyeshadows, and actual contour powders to deepen the parts of your face that you want to sink inward allowing for your highpoints to stand out.

For the highlight, do not pound on this shimmery powder, it will not compliment anyone unless that’s the look you are going for. If you decide to use a highlighting powders, remember that they emphasize texture like crazy and will make your blemishes very noticeable. You want your highlight too look like your skin is naturally glowing and radiant, not a mirror you stuck to your face.

It’s always recommend that you contour directly underneath your cheek bones allowing them to protrude outwards and look like an instant face lift. Highlighting in your T-zone area will bring the center of your face out making you appear slimmer and toned in the face.

Continue To Eyes